Ethiopia is the birthplace of Arabica coffee. Celebrate our rich heritage at the Sheraton Addis Lalibela Ballroom. What to Expect: • Cup of Excellence (COE) cupping tables hosted by Q-Graders • Hand-roasted micro-lots from Gedeb, Bensa, and Harar • 4-course food pairing curated by leading Addis executive chefs • Barista championship live brew bar Each ticket includes a souvenir roasted bean sampler (250g) from certified organic Sidama highlands.